Country Brand Manager

Come help us create a better everyday life for the many people. That’s the IKEA vision. We do that by offering a wide range of home furnishings with good design and function at prices so low that as many people will be able to afford them.

Purpose

As a Country Brand Manager you help, develop and implement effective brand-building strategies. You’ll brainstorm ideas to meet sales and marketing objectives, help execute plans and report on campaign results.

Accountabilities

As  the a Country Brand Manager, you are accountable to oversee the following:

• Meet with stakeholders to determine brand objectives and strategies
• Research markets and study the company’s brand
• Present and execute creative ideas for marketing activities
• Help develop and optimize marketing campaigns (product launching and promotion)
• Coordinate sales, product development and other teams
• Track budgets with an eye towards maximizing gains and reducing costs
• Analyze industry, competition and market trends
• Prepare reports on brand performance and sales
• Assists in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.

Qualifications

For the role a bachelor’s degree or an equivalent is preferred.

Experience

Minimum of 5 years of operational experience and management experience in a retail environment.