Requirements: •At least 4 years of experience in Marketing intelligence/ Market intelligence/ Business intelligence / Business analyst role in a multinational structured environment •University Degree in Marketing, Economics, Business administration or related field •Preferably experience from retail as well as experience in planning, driving output and measuring performance (business and people) •Strong analytical skills combined with excellent communication skills •Capability to make data and insight actionable •Fluent in English •Interest for a dynamic environment under transformation such as Retail •Good leadership capabilities with the ability to communicate in an inspirational way •Excellent ability to prioritise and make decisions with speed and simplicity and to take a holistic view of a global organisation •Advanced use of MS Office, in particular Excel and Power Point
WHAT YOU'LL BE DOING DAY TO DAY
In the role as Market Intelligence Leader, you are responsible for driving creation and sharing of actionable consumer and customer insights to enable better informed strategies, plans and decisions and also for driving consumer and customer understanding to inform business partners how to create value for customers and consumers, while delivering growth for the business.
Your responsibilities: •Build recommendations for the key stakeholders within the organization based on consumer and customer insights •Provide relevant consumer and customer market insights to the relevant teams to support problem solving •Champion delivering a seamless, convenient and rewarding end to end shopping experience to maximize conversion and selling more across all channels •Collect and synthetize consumer, customer, brand data and internal data to contribute with recommendations and to inform decisions •Adopt and implement global tools, methodologies and solutions, and create new where necessary •Support a number of Selling and Customer Experience teams as well as stores based by providing relevant insights •Actively cooperate with all key stakeholders within commercial team and beyond to secure integration, common focus and to maximize impact
TOGETHER AS A TEAM
There’s a big difference between doing things right and doing the right things. In our team we gather insights from big data to make sure IKEA does the right things. We’re a diverse group of people who spend our days digging into consumer behaviour and how people live their lives at home. You could say that we know the trends before they’re actually trends – and we use that knowledge to create a better everyday life for our customers.