We want to fill this position with an inspiring and business-minded marketing professional who can support us in securing the IKEA brand and our overall vision of “creating a better everyday life for the many people”.
You report to the Country Marketing Manager, and work closely with a team of Loyalty Branding persons across the region (Singapore, Malaysia, and Thailand) in a matrix structure as well as working with agency.
You are responsible for recruit, activate and retain IKEA FAMILY/ småles members through an intimate understanding of the market and IKEA FAMILY/ småles members.
Deliver relevant direct communications to IKEA småles members through an effective and cost-efficient channel. Engage IKEA småles members and aim to convert them into lifelong IKEA fans.
You will liaise with various parties, such as IT, CRM vendor or Customer Relations teams, on day-to-day operation matters. Including member’s offers, partnerships, events, and plan/develop content for direct communications e.g. welcome packs, newsletters, emails, website, etc.
Localise content for marketing communications related to the småles programme, and support marketing communications related to the IKEA FAMILY programme.
Work on other tasks and projects as assigned that will contribute to the development of IKEA retail operations.
You have 1 year of experience in marketing, preferably in communications and loyalty branding. (Fresh graduate is also welcome).
You must have excellent communication and interpersonal skills.
You must be able to speak and understand English and the local language. You must possess an analytical mind and much attention to detail. Someone interested in numbers and CRM is essential.Self-reliant and motivated with a proven ability to work as part of a team as well as independently.
You share our belief that customer loyalty is a key to business success, and are passionate in home furnishings and/or retail. You enjoy interacting with people, speak & write well, have a flair for design, meticulous, curious, persistent and humble. Problem-solving, working with numbers & Microsoft Excel comes naturally to you.
You are able to create and develop content using Photoshop, Illustrator or InDesign. You are self-motivated, responsible and have a strong desire to initiate learning, and apply acquired new skills and knowledge. The ability to focus while multi-tasking will serve you well.
GROWING TOGETHER IKEA offers an exciting and empowering work environment in a global marketplace. And as the world’s leader at life at home, you have exceptional opportunities to grow and develop together with us.