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Local Marketing Manager - IKEA Pallady Store

Băneasa, București Marketing & Communication Full Time

Job description

Local Marketing Manager - IKEA Pallady Store
About the job



Local Marketing Manager

You see things a little differently. So do we. We believe that what you value is more important than what your CV says. We offer positions that will challenge your skills and let you grow. Come see things a little differently with us.


WHO WE ARE
We’re a diverse group of down-to-earth, straightforward people with a passion for home furnishing. We come from all over the world but we share an inspiring vision: “to create a better everyday life for the many people”. Our business idea supports this vision by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them. By sharing our passion for home furnishing and offering recognizable solutions in a multi-channel environment, we show that we know and value IKEA customers.

OUR WORKPLACE
Working at IKEA means that you are part of an inspiring, fun and fast-paced environment. We are the world’s largest home furnishing retailer, with 139,000 co-workers and operations in 44 countries, but we value working in a non-bureaucratic way. At IKEA we appreciate people who share their ideas of how we can do things better, share an entrepreneurial spirit, and love to roll up their sleeves to make IKEA an even better place to work.

YOUR WORK
As a Local Marketing Manager you proactively work with international, national and local market data and visitor feedback to identify changes in visitation and customer behavior. Furthermore, you are responsible for developing and implementing the local customer loyalty strategy (IKEA FAMILY), leading to converting IKEA visitors into IKEA FAMILY members and activating and engaging our existing members in order to secure a long term relationship, to return more frequently to our store and all other channels, using all appropriate media. Also the creation and roll out of strong, commercial and traffic-driving year plan, including local marketing activities (in-store and in the market) and a well-structured communication approach is part of your responsibility. To do so, you keep yourself up to date in marketing, retailing and interior design trends. Next to that you have the ability to work on strategical, tactical and operational level with a track record of getting things done! You also have a great track record of leading others (both directly and indirectly), with excellent communication, negotiation, and organization skills.


YOUR PROFILE
We are looking for you with a proven ability to identify (local) market opportunities, with a solid experience in analyzing and working with consumer & market insights and who knows how to influence and work with (social) media.
  • You have a Bachelor or academic degree in Marketing, Commercial Economics, Business or Communication with relevant working experience.
  • You have 3 - 5 years working experience, including leadership experience and experience in commercial roles and/or marketing.
  • You have experience in the area of customer loyalty and have great knowledge of the retail business. You have worked in a multi-channel environment and know how to generate traffic through our different channels.
  • You manage your work and projects whilst using your ability to involve and motivate others, working closely together. You also dare to take decisions in uncertain environment when necessary.
  • You have excellent stakeholder and relationship management skills, and an ability to think ‘outside the box’.
  • You have proven experience in reaching set goals and the ability to create commitment and passion for your plans. You are also dedicated to deliver all projects according to deadline and budget.
  • You have knowledge of the Bucharest area in terms of marketing.



JOIN US
Do you recognize yourself in all of the above? And do you want to be part of our great store team? Then we are looking forward to receiving your CV and cover letter in English until 30/06/2019.